iBeam in Focus: Dr. Kumar Ramaswamy Maps a Software-First Road Plan for LPTV Monetization
LAS VEGAS—“Think of it as Lego blocks in the cloud,” said Dr. Kumar Ramaswamy, co-founder of igolgi, as he introduced iBeam—a workflow architecture that shifts every part of a low-power TV plant […]
Demystifying the On‑Screen Guide: TitanTV’s Morgan Burns Explains Why Schedules Go Wrong
LAS VEGAS—“Program titles, descriptions and show times don’t just magically appear on your TV,” Morgan Burns told a packed room of low‑power television owners at NAB’s annual LPTV Day. “Everything is data‑driven—and broadcasters […]
Have Your Say in NextGen TV: ATSC Launches Vision Survey—ATBA Members Urged to Weigh In
WASHINGTON, D.C.— The organization that wrote the playbook for ATSC 3.0 wants to hear directly from you. The Advanced Television Systems Committee (ATSC) has opened a short “Vision Survey” that will shape […]
From Our Chair. . .
Dear ATBA Members, Thank you to everyone who joined us at NAB. It was a valuable opportunity to speak with so many of you who share a strong commitment to […]
LPTV and Streaming Unite: ATBA Leaders Chart the Future of Local Broadcasting
Irwin Podhajser: “LPTV + Streaming Is the Real Next‑Gen TV” LAS VEGAS—Welcoming guests to the Advanced Television Broadcasting Alliance’s (ATBA) evening reception, Irwin Podhajser cut straight to the point. “The trend is not streaming. The […]
ATBA Meets with FCC – Advocating for a Stronger Future for LPTV
On April 22, 2025, ATBA leadership met with key FCC decision-makers to advocate for a stronger, more flexible future for Low Power Television (LPTV). Chair Kristina Bruni, Immediate Past Chair Robert Folliard, […]
Bridging Broadcast’s Future: 5G Broadcast vs. ATSC 3.0 Debate Sparks New Vision for LPTV
At the 2025 NAB Show, the Advanced Television Broadcasting Alliance (ATBA) hosted a highly anticipated and refreshingly honest debate that could help shape the future of Low Power Television (LPTV). […]
Heartland Video Systems Helps New Mexico PBS Optimize Their ATSC 3.0 OTA Signal with AEI/AEA and an ATSC 3.0 Translator
PLYMOUTH, Wis. — April 3, 2025 — Heartland Video Systems, Inc. (HVS), a premier video systems integration and consulting firm, announces that our ATSC 3.0 expert team has assisted New […]
D.C. Memo: Shocker – Largest LPTV Owner Seeks FCC OK to Shut Down Free TV
A little more than a week before the annual NAB trade show, the largest low-power TV station owner in the U.S. has advanced a bold idea that could become the […]
GatesAir Innovation Unlocks Affordable ATSC 3.0 Broadcasting for LPTV Stations
New FPGA-based platform enhances low-power UHF transmitters, enabling cost-effective NextGen TV transitions for small-market broadcasters GatesAir has unveiled a new innovation that brings ATSC 3.0 broadcasting within reach for low-power […]