ATBA Contributes to the Future of Television Initiative Report: Insights for LPTV’s Future

The Future of Television Initiative (FOTVI) has released a comprehensive report outlining the path forward for the transition to ATSC 3.0, with important recommendations for broadcasters, including those in the […]
Ron Bruno Expands LPTV Presence with Key Acquisitions in New York

Ron Bruno, a Pittsburgh-based broadcaster and licensee, is making strategic moves to expand his low-power television (LPTV) portfolio with a series of acquisitions in New York’s Capital Region and the […]
FCC: Women Have Majority Stakes in 10% of Commercial Stations

WASHINGTON—The Federal Communications Commission has released a new study of U.S. broadcast TV and radio station ownership that shows women held a majority interest in 10% of commercial broadcast stations, while men […]
NAB 2025 Event: LPTV Day – Shaping the Future of Local Broadcasting

Join the Advanced Television Broadcasting Alliance (ATBA) at the 2025 National Association of Broadcasters Convention in Las Vegas for LPTV Day, where we’ll focus on the future of Low Power […]
2025 Policy Statement for the Advanced Television Broadcasting Alliance (ATBA)

Preamble The Advanced Television Broadcasting Alliance (ATBA) recognizes that the future of Low Power Television (LPTV) lies in its adaptability and commitment to serving local communities through innovative means. The […]
Grateful Hearts, Stronger Together

This Thanksgiving, I want to pause and express our heartfelt gratitude to everyone who has been part of our journey. To our customers, partners, employees, and community—thank you for trusting […]
Brazil Adopts ATSC 3.0 for Next-Generation Digital TV

July 23, 2024 – In a landmark decision, Brazil has officially selected the ATSC 3.0 standard for its next-generation digital television system. The Brazilian government announced the choice following extensive […]
NEXTGEN TV Delivers Enhanced Broadcast Video and Audio Features, Interactive Applications, and Upgradeable Technology

Audiences in the Tucson, Ariz., area can now experience the future of broadcast television as six stations launch NEXTGEN TV. A revolutionary, free digital broadcast technology, NEXTGEN TV utilizes the […]
Leveraging Social Media to Boost LPTV Viewership

by Lee Miller, ATBA Executive Director In today’s digital age, social media has become an indispensable tool for engaging audiences and driving viewership. For Low Power Television (LPTV) stations, leveraging […]
How to Create Positive Work Cultures in the Low Power Television Industry

Work culture has taken its biggest hit in decades. With more employees dispersed than ever, workplaces traditionally in-person see their talent drawn to greener pastures. There’s a risk of toxic […]