Program Scheduling Software

For many years, LPTV broadcasters have relied extensively on simple spreadsheet program like Excel to manage and plan program schedules.  However, today’s specialized scheduling software programs offer tremendous benefits over those traditional, labor-intensive, and unwieldy solutions.  While simple spreadsheet tools like Excel can be cost effective for some, a quality scheduling software solution can pay dividends in terms of labor saved, accuracy of schedules, and ability to schedule one/publish everywhere. 

Scheduling software can interface smoothly with broadcasters’ other scheduling services, such as EPGs, PSIP data feeds, sales tools, ratings agency reporting, and so on, enabling the ability to manage, edit, update, and publish program schedules quickly and easily, from a single source.  Faster and easier than spreadsheets, this approach also ensures that program schedules are accurate and up to date everywhere viewers find them.

Among other benefits, scheduling software can do the following:

  • Allows LPTV broadcasters to manage and update local programming, such as the ability to provide value that isn’t currently there when it simply tells viewers that “paid programming” is on.  Instead, customize titles and descriptions to provide real value to your paid programming sponsors and your viewers. 
  • Compare their channel(s) to any other channel in the country to see how programming matches up. 
  • If a broadcaster manages the same content on multiple channels, the software allows them to make scheduling changes once and quickly distribute to multiple channels.
  • Create linear OTT lineups, and push them to their EPGs to drive viewership.

TitanTV offers two versions of its MediaStar program scheduling software and works with broadcasters to determine the best fit for their needs.   TitanTV has been a proud supporter of the LPTV industry for many years.  Please contact us to discuss the right scheduling software solution for your station. 

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Dear Fellow LPTV Broadcaster and Industry Leaders,

The auction has ended and most of us are still here.  While it was not only our hope but the hope of many others that the auction would not take place . . . it did, but it did not have the devastating effect that it might have had. 

The world after the auction looks different and amazingly so has a very bright future!

What does that future look like?  Not only the amazing possibilities of ATSC 3.0 but the landscape of a nation of people who are increasingly cutting their cable cords and looking for free, over the air, broadcasting content.

That’s why it’s more important than ever that you join the Advanced Television Broadcast Alliance.  Our board of directors have a combined 500+ years of experience which beginning with your membership we are going to start making more available to our members on an increasing basis.

Soon as an ATBA member, you will be eligible to start tapping into not only this brain trust through unique services available only to our members but regular news updates regarding our collective broadcast future.  We are exploring new ways to tap into information from Washington as well as important updates that will benefit you right there where you live.

The need for the ATBA has increased with the new opportunities that are becoming available for those of us who still know that the future of LPTV, Class A and Translators is bright!  Are you selling your station to local sponsors?  Are you maximizing your spectrum to the advantage that you truly can?  Are you struggling with FCC rules and regulations that you either don’t understand or can’t get explained?

The ATBA is developing a database of information to help you find the answers you need! 

In addition we are still working with the true decision makers in Washington.  Your ATBA has earned the respect and the ear of the true movers and shakers that continue to shape our collective broadcasting future.

So what can you do to get involved and begin to take advantage of these, and many other, benefits?  Join the ATBA today!  Your membership benefits will include:

  1. Members only access to hundreds of years of LPTV experience through our new “Brain Trust”
  2. Early entry to our annual NAB LPTV evening event with access to our special event guest(s)
  3. Exclusive digital content regarding real world information you need to know
  4. Eligibility for recognition for your hard work through our ATBA LPTV Awards
  5. Access to equipment manufacturers with discounts available especially for ATBA members!

To be honest you can’t afford not to be a member of the ATBA! 

We’re making it affordable because it’s a win – win!  When you join, you’re going to receive more than just the benefits listed above but also you’ll be aligning with hundreds of others who, like yourself, have a vested interest in the continued forward movement of free, over-the-air broadcasting.  It’s a win for your ATBA because we will increase our strength through numbers as we grow together.

So what’s the next step?  If you’re ready follow this link https://www.broadcastingalliance.org/join-us/ to sign up.  If you have more questions please don’t hesitate to call a member of the ATBA board of directors by calling this number (877) 214-4277.   You’ll get a rapid response!

Thanks for taking the time to read this note and for your ongoing passion for the future of communication in this great country.

Respectfully,

The Board of Directors – The Advanced Television Broadcast Alliance