Advanced Television Broadcasting Alliance LPTV Day at NAB 2024 –

Schedule Highlights – Westgate Las Vegas

Saturday – April 13, 2024

  • 7:00 pm: ATBA Board of Directors Meeting

Monday – April 15, 2024

Join us for a day packed with insights, innovation, and invaluable networking opportunities tailored for the LPTV and OTT industry professionals. WESTGATE SUITE TBA on Saturday in an Email blast.

Morning Sessions:

  • 8:00 am: Start your day with a Continental Breakfast, offering a chance to mingle and chat.
  • 8:30 am: “Trends in Broadcast Production and Distribution” – A deep dive with Jeff Cooper and Dr. Kumar Ramaswamy from Igolgi into the evolving broadcast landscape, highlighting key technologies like Efficient Video Compression, All IP Workflows, and Digital Ad Insertion, among others.9:30 am: “Television Guide Services 101” with Morgan Berns – A session dedicated to ensuring accurate and updated onscreen guide data, covering sources, updates, and maintenance tips.

Mid-Morning Session:

  • 10:30 am: “Monetizing Your Station in 2024” – An engaging discussion hosted by Dr. Joshua Weiss and Steve Doll, focusing on innovative solutions for broadcasters, content creators, and advertisers to unlock their full potential.

Afternoon Sessions:

  • 1:00 pm: “NextGen Broadcast – The Road to ATSC 3.0 Monetization” – An introduction and panel discussion led by Rajesh Gangadhar with Mark Aitken and others, exploring the monetization potential of ATSC 3.0 through various services like DDaaS, GPS fallback, and more.
  • 3:00 pm: “FCC Meet and Greet” with Barbara Kreisman, Chief of the Video Division, Media Bureau, FCC – An opportunity to engage with key FCC personnel and discuss industry regulations, trends, and advancements.

Evening Reception:   WESTGATE PAVILION 1 & 2.

  • 6:00 pm: The 39th Annual LPTV/OTT Reception – Wind down and network at our annual reception, celebrating the vibrant community of LPTV and OTT industry professionals.

Stay ahead of the curve by participating in these thought-provoking sessions designed to inspire, inform, and connect you with industry leaders and innovators. We will have the full lineup next week!