Last week, Sinclair named three key management hires for its upcoming over-the-top service STIRR, which it said will launch in early 2019.
Sinclair Broadcast Group continues to make progress toward launching a nationally distributed, mobile-first streaming platform, leveraging the potential of the new ATSC 3.0 technology standard.
From Broadcastingcable.comClick here for the full post
The National Association of Broadcasters told the House Energy & Commerce Committee Tuesday (Dec. 11) that there are already warning signs that more broadcasters will miss their post-auction repack deadlines and the Committee needs to provide significant oversight of the FCC to ensure broadcasters aren't forced off the air for situations beyond their control.
Phase 1 of the repack ended last month, but 11 stations were unable to meet their deadlines. The FCC was able to move them to later phases in the 10-phase process, but NAB said that will be more difficult with Phase II, which ends next April 12, because more station moves are linked—domino-like—with moves of stations in other phases.
That is according to testimony from NAB executive VP of government relations Curtis LeGeyt at a hearing on the FCC's reauthorization legislation, the RAY BAUM'S Act.
From Broadcasting & CableClick here for the full post
Streaming TV services often don’t carry local TV stations like NBC and Fox local affiliates, which aren’t available in every marketing for services like Sling TV.
That puts local TV stations and their owners at risk of going under as more people go over the top. Now, they’re looking to go over the top in their own way with a new broadcast standard, called ATSC 3.0 that will let people stream local channels for free on their phones and let local TV stations sell targeted ads. We break down what this means.
What is ATSC 3.0?
It’s the next version of the broadcast standard for how local TV channels are distributed without needing to have a cable or satellite subscription. ATSC 3.0 is supposed to make it so that you could get these channels not only on a regular TV screen but on your phone, laptop, tablet and even your car.
From Digiday.comClick here for the full post
Christopher Ripley, who heads one of the nation's biggest broadcast station groups, would like you to watch a lot of TV. But for right now, he'd prefer you didn't buy a new TV set quite yet.
That's because Ripley, Sinclair Broadcast Group's president and CEO, is banging the drum for the ATSC 3.0 technology standard that he and others believe will transform the broadcast industry, transforming its infrastructure to better compete, bringing many more channels, services, interactivity, addressable ads and more.
More efficient use of bandwidth will allow broadcasters to increase their offerings of channels and other data services by four to five times. It could add 50 percent in incremental value to Sinclair, now worth around $3 billion, Ripley said.
From Forbes.comClick here for the full post
As 2018 comes to a close, tell us what's happening. Many stations and equipment providers are in the midst of procurement and rebuilds and we would love to hear your successes, challenges,ideas and yes, even the failures. Do you have a word of encouragement or advice for other LPTV and Translator operators? Maybe you know someone else who needs their story told. How about a word from our equipment dealers out there on projects? Let us hear from you at email@example.comClick here for the full post