Sinclair Preps Streaming Movie Service for Launch

Last week, Sinclair named three key management hires for its upcoming over-the-top service STIRR, which it said will launch in early 2019.

Sinclair Broadcast Group continues to make progress toward launching a nationally distributed, mobile-first streaming platform, leveraging the potential of the new ATSC 3.0 technology standard.

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NAB Warns Hill of Potential TV Station Repack Delays

The National Association of Broadcasters told the House Energy & Commerce Committee Tuesday (Dec. 11) that there are already warning signs that more broadcasters will miss their post-auction repack deadlines and the Committee needs to provide significant oversight of the FCC to ensure broadcasters aren't forced off the air for situations beyond their control. 

Phase 1 of the repack ended last month, but 11 stations were unable to meet their deadlines. The FCC was able to move them to later phases in the 10-phase process, but NAB said that will be more difficult with Phase II, which ends next April 12, because more station moves are linked—domino-like—with moves of stations in other phases. 

That is according to testimony from NAB executive VP of government relations Curtis LeGeyt at a hearing on the FCC's reauthorization legislation, the RAY BAUM'S Act.

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From Broadcasting & Cable

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WTF is ATSC 3.0?

Streaming TV services often don’t carry local TV stations like NBC and Fox local affiliates, which aren’t available in every marketing for services like Sling TV.

That puts local TV stations and their owners at risk of going under as more people go over the top. Now, they’re looking to go over the top in their own way with a new broadcast standard, called ATSC 3.0 that will let people stream local channels for free on their phones and let local TV stations sell targeted ads. We break down what this means.

What is ATSC 3.0?
It’s the next version of the broadcast standard for how local TV channels are distributed without needing to have a cable or satellite subscription. ATSC 3.0 is supposed to make it so that you could get these channels not only on a regular TV screen but on your phone, laptop, tablet and even your car.

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Sinclair's Ripley STIRRs The Pot For New National, Localized Streaming Service

Christopher Ripley, who heads one of the nation's biggest broadcast station groups, would like you to watch a lot of TV. But for right now, he'd prefer you didn't buy a new TV set quite yet.

That's because Ripley, Sinclair Broadcast Group's president and CEO, is banging the drum for the ATSC 3.0 technology standard that he and others believe will transform the broadcast industry, transforming its infrastructure to better compete, bringing many more channels, services, interactivity, addressable ads and more.

More efficient use of bandwidth will allow broadcasters to increase their offerings of channels and other data services by four to five times. It could add 50 percent in incremental value to Sinclair, now worth around $3 billion, Ripley said.

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Got an update? Tell Us About Your Station, or Your Network, or Your Company!

As 2018 comes to a close, tell us what's happening. Many stations and equipment providers are in the midst of procurement and rebuilds and we would love to hear your successes, challenges,ideas and yes, even the failures. Do you have a word of encouragement or advice for other LPTV and Translator operators?  Maybe you know someone else who needs their  story told.  How about a word from our equipment dealers out there on projects? Let us hear from you at

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Dear Fellow LPTV Broadcaster and Industry Leaders,

The auction has ended and most of us are still here.  While it was not only our hope but the hope of many others that the auction would not take place . . . it did, but it did not have the devastating effect that it might have had. 

The world after the auction looks different and amazingly so has a very bright future!

What does that future look like?  Not only the amazing possibilities of ATSC 3.0 but the landscape of a nation of people who are increasingly cutting their cable cords and looking for free, over the air, broadcasting content.

That’s why it’s more important than ever that you join the Advanced Television Broadcast Alliance.  Our board of directors have a combined 500+ years of experience which beginning with your membership we are going to start making more available to our members on an increasing basis.

Soon as an ATBA member, you will be eligible to start tapping into not only this brain trust through unique services available only to our members but regular news updates regarding our collective broadcast future.  We are exploring new ways to tap into information from Washington as well as important updates that will benefit you right there where you live.

The need for the ATBA has increased with the new opportunities that are becoming available for those of us who still know that the future of LPTV, Class A and Translators is bright!  Are you selling your station to local sponsors?  Are you maximizing your spectrum to the advantage that you truly can?  Are you struggling with FCC rules and regulations that you either don’t understand or can’t get explained?

The ATBA is developing a database of information to help you find the answers you need! 

In addition we are still working with the true decision makers in Washington.  Your ATBA has earned the respect and the ear of the true movers and shakers that continue to shape our collective broadcasting future.

So what can you do to get involved and begin to take advantage of these, and many other, benefits?  Join the ATBA today!  Your membership benefits will include:

  1. Members only access to hundreds of years of LPTV experience through our new “Brain Trust”
  2. Early entry to our annual NAB LPTV evening event with access to our special event guest(s)
  3. Exclusive digital content regarding real world information you need to know
  4. Eligibility for recognition for your hard work through our ATBA LPTV Awards
  5. Access to equipment manufacturers with discounts available especially for ATBA members!

To be honest you can’t afford not to be a member of the ATBA! 

We’re making it affordable because it’s a win – win!  When you join, you’re going to receive more than just the benefits listed above but also you’ll be aligning with hundreds of others who, like yourself, have a vested interest in the continued forward movement of free, over-the-air broadcasting.  It’s a win for your ATBA because we will increase our strength through numbers as we grow together.

So what’s the next step?  If you’re ready follow this link to sign up.  If you have more questions please don’t hesitate to call a member of the ATBA board of directors by calling this number (877) 214-4277.   You’ll get a rapid response!

Thanks for taking the time to read this note and for your ongoing passion for the future of communication in this great country.


The Board of Directors – The Advanced Television Broadcast Alliance