As the coronavirus has literally brought daily life to a halt worldwide, forcing people indoors, viewers are turning to television, with viewership rates skyrocketing. Like 9/11, this crisis has brought television to the forefront as people use the medium to stay up to date on the latest developments and entertain themselves to relieve the boredom and uncertainty.
Reading Your P&L: What Every Station Owner Should Track Monthly
June 2, 2026
By Lee Allen Miller, Executive Director Walk into a typical LPTV station and ask the owner how the business is doing. You will get an
