ATSC 3.0: A New Value-Added Approach for Emergency Information

From TV Technology

The ATSC 3.0 (aka ”Next Gen TV”) standard holds the potential to not only vastly improve the television viewing experience and expand programming opportunities, but also enhance emergency communications capabilities and create new operational capabilities for stations. Advanced Emergency Alerting is one such capability that is very much in the best interest of broadcasters, their audiences, and emergency managers.

Enhanced emergency information distribution is one of the major enhanced capabilities and potential benefits of Next-Gen TV. AEA in ATSC 3.0 will be much more than the current EAS in place, and much more than even “alerting”—providing a powerful tool to provide targeted emergency information of any type to TV audiences.

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