As the FCC prepares to set final opening bid prices and start accepting broadcaster applications for participating in the incentive auction, it has released its guidance on prohibited communications during the auction process. That will include a prohibition on communicating how a licensee will participate in the auction—bids and bidding strategies—but not include communicating “whether” a licensee has or hasn’t applied to participate. READ MORE

Reading Your P&L: What Every Station Owner Should Track Monthly
Walk into a typical LPTV station and ask the owner how the business is doing. You will get an answer based on feel. Things are

