As the FCC prepares to set final opening bid prices and start accepting broadcaster applications for participating in the incentive auction, it has released its guidance on prohibited communications during the auction process. That will include a prohibition on communicating how a licensee will participate in the auction—bids and bidding strategies—but not include communicating “whether” a licensee has or hasn’t applied to participate. READ MORE
Building Your ATSC 3.0 Transition Roadmap
October 27, 2026
Most LPTV transitions don’t fail on technology. They fail because nobody wrote down the order of operations. Here is the sequence: audit, budget, posture, paperwork, timeline.
