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Diana De Leon Bon

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It is Time to Renew Your Membership for 2024. Sponsorships include...

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The ATBA is a not-for-profit trade association that provides a venue and forum for companies and individuals in the Low-Power Television and OTT industries...

Discovering the Soul of Your Brand: A Quick Guide to Personalized...

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A segment from his series on marketing, by Lee Miller, ATBA Executive Director I think we often look at a brand identity in one of...

The Final Stretch: Setting Impactful Goals to Close Out the Year

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The year is quickly ending, marking an ideal time for business leaders to pause and reflect. As an entrepreneur, you have been grinding day...

ATBA at CES

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Will you be at CES? Watch your email for an LPTV/OTT get-together time and location at CES. Be sure and visit the ATSC Booth...

FCC Adopts Procedures for Limited New Class A Television Window

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On December 12, 2023, the Federal Communications Commission (FCC or Commission) released a Report and Order (Order) that adopted rules to implement the Low Power Protection...

Don’t Make a “Super” Mistake When It Comes to the Big...

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The term “Super Bowl” remains one of the most iconic and well-known marks in sports.  And, given that the Super Bowl is the most...

KVIA-TV, KDBC-TV, KTSM-TV, KFOX-TV, and KTDO Launch NextGen TV in El...

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Local Broadcasters Bring High-Tech Television to Local Viewers EL PASO, Texas--(BUSINESS WIRE)--The leading television stations serving the El Paso television market have begun broadcasting with...

Two More Miami Television Stations Launch NEXTGEN TV Broadcasts

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Local Stations WPLG and WSVN Launch a Second Stick, Bringing Enhanced Video and Audio, Interactive Applications and Upgradable Technology to its Free, Over-the-Air Services MIAMI, Dec. 5, 2023 /PRNewswire/...

Join or Renew Your Membership for 2023-2024 (Sponsorships include Membership)

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The ATBA is a not-for-profit trade association which provides a venue and forum for companies and individuals in the Low-Power Television and OTT industries...

Creating Compelling Business Videos That Leave a Lasting Impact

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A segment from his series on production, by Lee Miller, ATBA Executive Director Video content has become a viral and powerful medium for businesses looking...