Weekly Newsletter, 8/22

AT&T Proposes TV Repack Plan

ATBA attends Texas Association of Broadcasters Convention Session Auction in Austin, Texas, Thursday, Aug. 11.

ATBA attends Texas Association of Broadcasters Convention Session Auction in Austin, Texas, Thursday, Aug. 11.


AT&T created a plan to repack their television stations regionally after the incentive auction concluded that many people have praised as a success.

The plan, sent to the FCC in early August, relies heavily on AT&T’s previous experience with complicated relevant spectrum relocations. In the proposal, they relay their plan to standardize processes and procedures using a time based plan for broadcasters to follow.

The plan would approach the post-spectrum auction repack in quarters, regionally, hinting that they believe a national plan would “expose the entire repack to risks.” They plan to expound on their regional management model by “using sub-regions to decouple daisy chain impacts and assigning super regions for effective management and transparency, while preventing delays across regions.”

Learning from previous efforts, AT&T’s plan includes working transparently with stakeholders, maintaining realistic time and cost estimations, and mitigating risks through clear planning for each project milestone.

Many critics of this plan have raved about the benefits of this planned repack.

“We received the plan for the first time during the Texas Association of Broadcasters Convention last week,” says Lee Miller, ATBA Communications Director. “It is interesting that AT&T gets it in that this is a huge issue for broadcasters and the country. It still does not address the timeline or details. ”

Others agree that they want the plan to be more specific and grounded. John Eggerton, writer for Broadcasting Cable, said, “The FCC and broadcasters are in general agreement that a staged repack is the way to go, but hammering down the details and the timeline…will be the key.”

The FCC is giving broadcasters 39 months to plan their repack.

Read AT&T’s Repack Framework here: ATT Repack Framework BB1.

Week One of FCC Auction Ends with 12 Percent of Total Goal

judge-1587300_1280Week one of the FCC’s auction is done, and the profit is almost $11 billion, 12 percent of their total goal of $88.4 billion.

The auction began Tuesday, Aug. 14 and ended Friday, Aug. 19.  Wells Fargo analysts claimed the asking prices increased five percent between rounds. Deborah McAdams of TV Technology suggests this next week of auctions, which began at 10 a.m. Monday, Aug. 22, will yield just over $20 billion if the bidding rounds continue to increase.

Auction yields need to reach $88.4 billion in order to cover the costs incurred by relocation and administration of TV stations and the reverse auction where broadcasters sold 126 MHz of the TV spectrum.

Here’s to hoping this auction continues to sort itself out and that LPTV can survive the final cut.

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Dear Fellow LPTV Broadcaster and Industry Leaders,

The auction has ended and most of us are still here.  While it was not only our hope but the hope of many others that the auction would not take place . . . it did, but it did not have the devastating effect that it might have had. 

The world after the auction looks different and amazingly so has a very bright future!

What does that future look like?  Not only the amazing possibilities of ATSC 3.0 but the landscape of a nation of people who are increasingly cutting their cable cords and looking for free, over the air, broadcasting content.

That’s why it’s more important than ever that you join the Advanced Television Broadcast Alliance.  Our board of directors have a combined 500+ years of experience which beginning with your membership we are going to start making more available to our members on an increasing basis.

Soon as an ATBA member, you will be eligible to start tapping into not only this brain trust through unique services available only to our members but regular news updates regarding our collective broadcast future.  We are exploring new ways to tap into information from Washington as well as important updates that will benefit you right there where you live.

The need for the ATBA has increased with the new opportunities that are becoming available for those of us who still know that the future of LPTV, Class A and Translators is bright!  Are you selling your station to local sponsors?  Are you maximizing your spectrum to the advantage that you truly can?  Are you struggling with FCC rules and regulations that you either don’t understand or can’t get explained?

The ATBA is developing a database of information to help you find the answers you need! 

In addition we are still working with the true decision makers in Washington.  Your ATBA has earned the respect and the ear of the true movers and shakers that continue to shape our collective broadcasting future.

So what can you do to get involved and begin to take advantage of these, and many other, benefits?  Join the ATBA today!  Your membership benefits will include:

  1. Members only access to hundreds of years of LPTV experience through our new “Brain Trust”
  2. Early entry to our annual NAB LPTV evening event with access to our special event guest(s)
  3. Exclusive digital content regarding real world information you need to know
  4. Eligibility for recognition for your hard work through our ATBA LPTV Awards
  5. Access to equipment manufacturers with discounts available especially for ATBA members!

To be honest you can’t afford not to be a member of the ATBA! 

We’re making it affordable because it’s a win – win!  When you join, you’re going to receive more than just the benefits listed above but also you’ll be aligning with hundreds of others who, like yourself, have a vested interest in the continued forward movement of free, over-the-air broadcasting.  It’s a win for your ATBA because we will increase our strength through numbers as we grow together.

So what’s the next step?  If you’re ready follow this link https://www.broadcastingalliance.org/join-us/ to sign up.  If you have more questions please don’t hesitate to call a member of the ATBA board of directors by calling this number (877) 214-4277.   You’ll get a rapid response!

Thanks for taking the time to read this note and for your ongoing passion for the future of communication in this great country.


The Board of Directors – The Advanced Television Broadcast Alliance