From Our Chair. . .

Dear ATBA Members, Thank you to everyone who joined us at NAB. It was a valuable opportunity to speak with so many of you who share a strong commitment to […]

Entrepreneurship in Broadcast – Leadership Lessons for Station Owners

LPTV Guy

Running a successful LPTV station demands more than managing transmitters—it requires vision, resilience, and leadership. ATBA Executive Director Lee Allen Miller shares timeless principles of entrepreneurial leadership adapted from his book, Entrepreneurship God’s Way, in […]

Could NextGen TV Make Money As Soon As 2025?

Revenue streams from NextGen TV have been vexingly elusive to the station groups that have made the biggest investments in it. Tech leaders told TVNewsCheck’s Local TV Strategies last week that […]