The ATSC 3.0 standard is the first broadcast standard created to adapt and change. It is built on IP protocol and international standards so that new extensions and applications can be added as opportunities arise. Broadcasters are getting much more than just a standard that improves current applications: They now have the ability to innovate.
This webinar will cover current activities to expand the ATSC 3.0 franchise including:
* NextGen TV in the consumer electronics world
* Additions to the ATSC 3.0 roadmap
* International opportunities
* Automotive applications
Finally, the panel will cover the “entrepreneurial multiplier” effect that will happen when the world’s first flexible broadcast standard meets entrepreneurs who see opportunity to innovate, create new products, programming forms, and data distribution models.
Moderator: Skip Flenniken, Senior Director, Business Development at Sinclair Broadcast
Anne Schelle, Executive Director, Pearl TV
Madeleine Noland, President, ATSC
George Ayres, IBM Global Business Services Automotive, IBM Global Business
Mark Aitken, President, ONE Media 3.0 and Senior VP, Sinclair Broadcast Group
Nick Kelsey, CTO and Founder, Silicondust…and early ATSC 3.0 entrepreneur
Sep 15, 2020 02:00 PM in Eastern Time (US and Canada)