PSIP Essential for LPTV Broadcasters

“Program and System Information Protocol”, or PSIP, is often misunderstood by stations and viewers alike.  Here is the latest information about this protocol.

Designed for ATSC 1.0 standard broadcasts, PSIP is a protocol that allows for the broadcast of program-specific schedule information.  This information is encoded in metadata that is broadcast alongside the video signal and received by over-the-air antennas at your viewers’ homes.  Much like an on-screen guide service offered by cable or satellite companies, PSIP enables a similar guide experience for viewers who receive and view your signals over the air.  For broadcasters that rely on over the air viewers as part of their business model, PSIP is essential.

For LPTV broadcasters specifically, PSIP is not currently required by the FCC.  However, this requirement will change sometime in 2021.  Though providing an optimal viewer experience means that PSIP should be a part of every broadcast now, LPTV broadcasters should nevertheless have a timeline in place to establish PSIP before the deadline.

To implement PSIP, LPTV broadcasters need to consider three essential elements:

  • PSIP data feed. This is the feed with your channel lineup and program description information.  It must be encoded to work with the PSIP hardware you select.
  • PSIP data editor. This is a software program that allows LPTV broadcasters to review, edit, and update program schedule information that is sent to viewers (and/or published to electronic program guides.).  Changes to program schedules made in systems like TitanTV’s MediaStar are automatically reflected in the PSIP data feed.
  • PSIP hardware. Offered by a variety of vendors, this hardware syncs the PSIP data feed with your video broadcast.

Adding PSIP into your broadcast stream before the FCC’s deadline will require research and planning to determine the right solution for your station’s needs.  But, once set up and tested, there is nothing more for your station to do with the PSIP data for any pass-through stations.

Our support team is happy to answer any questions you may have, and we will work with you to ensure the right PSIP solution for your station has been reached.  Once this has been determined and a contract is in place, we will then begin processing and sending PSIP data to you.

TitanTV has been a proud supporter of the LPTV industry for many years.  Please contact us to discuss the right PSIP solution for your station.

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Dear Fellow LPTV Broadcaster and Industry Leaders,

The auction has ended and most of us are still here.  While it was not only our hope but the hope of many others that the auction would not take place . . . it did, but it did not have the devastating effect that it might have had. 

The world after the auction looks different and amazingly so has a very bright future!

What does that future look like?  Not only the amazing possibilities of ATSC 3.0 but the landscape of a nation of people who are increasingly cutting their cable cords and looking for free, over the air, broadcasting content.

That’s why it’s more important than ever that you join the Advanced Television Broadcast Alliance.  Our board of directors have a combined 500+ years of experience which beginning with your membership we are going to start making more available to our members on an increasing basis.

Soon as an ATBA member, you will be eligible to start tapping into not only this brain trust through unique services available only to our members but regular news updates regarding our collective broadcast future.  We are exploring new ways to tap into information from Washington as well as important updates that will benefit you right there where you live.

The need for the ATBA has increased with the new opportunities that are becoming available for those of us who still know that the future of LPTV, Class A and Translators is bright!  Are you selling your station to local sponsors?  Are you maximizing your spectrum to the advantage that you truly can?  Are you struggling with FCC rules and regulations that you either don’t understand or can’t get explained?

The ATBA is developing a database of information to help you find the answers you need! 

In addition we are still working with the true decision makers in Washington.  Your ATBA has earned the respect and the ear of the true movers and shakers that continue to shape our collective broadcasting future.

So what can you do to get involved and begin to take advantage of these, and many other, benefits?  Join the ATBA today!  Your membership benefits will include:

  1. Members only access to hundreds of years of LPTV experience through our new “Brain Trust”
  2. Early entry to our annual NAB LPTV evening event with access to our special event guest(s)
  3. Exclusive digital content regarding real world information you need to know
  4. Eligibility for recognition for your hard work through our ATBA LPTV Awards
  5. Access to equipment manufacturers with discounts available especially for ATBA members!

To be honest you can’t afford not to be a member of the ATBA! 

We’re making it affordable because it’s a win – win!  When you join, you’re going to receive more than just the benefits listed above but also you’ll be aligning with hundreds of others who, like yourself, have a vested interest in the continued forward movement of free, over-the-air broadcasting.  It’s a win for your ATBA because we will increase our strength through numbers as we grow together.

So what’s the next step?  If you’re ready follow this link https://www.broadcastingalliance.org/join-us/ to sign up.  If you have more questions please don’t hesitate to call a member of the ATBA board of directors by calling this number (877) 214-4277.   You’ll get a rapid response!

Thanks for taking the time to read this note and for your ongoing passion for the future of communication in this great country.

Respectfully,

The Board of Directors – The Advanced Television Broadcast Alliance