It was impossible to predict. When the internet became a “real” entity in the mid-1990s, some initially viewed it as the world’s largest library, which promised to provide information, data, education and insight in ways never before imagined. And it did play that role. But then something else happened to a degree perhaps no one envisioned — at least not 25-plus years ago: the internet became the great leveler of the media playing field, and would jolt traditional media companies into a new reality like nothing before it.

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